Gamble, live in or marry – The Ace of Spades

Live-in couples finally got their due. The marketing heads have raised their hands to shower blessings on these couples. To begin with, we have the landlords in confusion over whether to allow such couples as tenants or not. On one hand, there is a fear of being labelled as indulgent to decadence in society, on the other hand “I get my money at the end of the month, why do I care what they are to each other?” or “as long as they aren’t terrorists, I’m safe to count notes at the end of the month”. Indian art-house, who mostly fuel selling of products just like their science counterparts, have noticed this conflict that’s rising in urban India. We’ve got an TV ad on this theme! Continue reading “Gamble, live in or marry – The Ace of Spades”

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